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Definition of assurance : 1. Any written or other legal evidence of the conveyance of property; a conveyance; a deed.
2. Betrothal; affiance.
3. Excess of boldness; impudence; audacity; as, his assurance is intolerable.
4. Firmness of mind; undoubting, steadiness; intrepidity; courage; confidence; self- reliance.
5. Insurance; a contract for the payment of a sum on occasion of a certain event, as loss or death.
6. The act of assuring; a declaration tending to inspire full confidence; that which is designed to give confidence.
7. The state of being assured; firm persuasion; full confidence or trust; freedom from doubt; certainty.

Synonyms:

self-trust, doubtlessness, safety, self-assertion, coolness, belief, composure, chutzpah, arrogance, audacity, attitude, authorisation, actuarial, face, self-assurance, authority, government agency, impudence, self-assuredness, collision damage waiver, effrontery, apology, allegation, support, positiveness, study at, firm/safe ground, accusation, bureau, dominance, agency, poise, authorization, federal agency, potency, comprehensive, solemn word, gut feeling/instinct, guaranty, carrier, cocksureness, contributory, temerity, self-confidence, satisfaction, hunch, aplomb, self-reliance, safeness, assuredness, benefit, self-possession, warrant, self-esteem, boldness, word of honor, office, announcement, presumption, rudeness, insolence, actuary, adjuster, toast, apologia, broker, assumption, beyond (any) doubt, certain, plight, say-so

conviction, certainty, sureness, faith, irrefutability, surety, certitude, confidence, trust

confirmation, promise, testimony, sanction, verification, certification, assertion, pledge, submission, acknowledgment, validation, declaration, proclamation, corroboration, affirmation, pronouncement, attestation, statement, oath, avowal, endorsement, warranty, approval, admission, ratification

deposit, token, bond, guarantee, insurance, contract, word, countersignature, security, lien, safeguard, collateral

egoism, conceit, high-handedness, haughtiness, narcissism, huffiness, smugness, ostentation, condescension, grandness, pride, vanity, cockiness, high-and-mightiness, self-glory

covenant, understanding, agreement, engagement, mutual agreement, compact, vow, consent, stipulation, obligation, pact, arrangement

Usage examples:

• But her eyes- her eyes sought his with a strange assurance, as though they saw in him a comrade. - "The Safety Curtain, and Other Stories", Ethel M. Dell.
• They do not take the assurance that he gives; they want something more. - "Heart Talks", Charles Wesley Naylor.
• I give you my confident assurance. - "The Eye of Osiris", R. Austin Freeman.