MIDDLE-OF-THE-ROAD
\mˈɪdə͡lɒvðəɹˈə͡ʊd], \mˈɪdəlɒvðəɹˈəʊd], \m_ˈɪ_d_əl_ɒ_v_ð_ə_ɹ_ˈəʊ_d]\
Definitions of MIDDLE-OF-THE-ROAD
Sort: Oldest first
-
supporting or pursuing a course of action that is neither liberal nor conservative
-
not extreme, especially in political views
By Princeton University
-
supporting or pursuing a course of action that is neither liberal nor conservative
-
not extreme, especially in political views
By DataStellar Co., Ltd
-
An expression typically meaning that this entity is taking no extremes in its strategies. It also refers to entities that target customers in the median income and spending tendencies range. The focus is on capturing the broadest possible market segment by delivering quality between high and low level. A middle-of-the-road strategy can produce good results, but often loses ground to niche market competitors.
By Henry Campbell Black
